With a history of working at Bruuns Bazaar and Stella Nova, we knew we were on to a good thing when Danish designer Kamilla Byriel launched her own brand. Mixing her personal love of strong basic materials expressed in raw simplicity, Lollys Laundry is understated luxury that everyone can afford. Easy to mix and match, you can style your look up or down, from classic romanticism or the tough rock chick look.
Spring 20 is an absolute classic. We loved the colours (pink, cobalt, olive and cream). We loved the prints (bold stripes, faded florals and leopard) and we loved the shapes. Super nice.
SS20 collection will soon be available instore and online.